Packaging Graphic Design
We handle branding elements that go beyond basic logos, including developing custom patterns, color schemes, and visual details tailored to your product and audience. This ensures the final packaging not only looks sharp but also clearly communicates your identity on the shelf or during unboxing.
How Our Graphic Design Support Works
Your project manager coordinates closely with our graphic team from the start. We begin by reviewing your existing brand guidelines or vision, then create or refine the artwork needed for the packaging surfaces.
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Our graphic designers develop branding artwork or patterns specifically for your format (rigid gift boxes, tins, box towers, or other custom structures).
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Designs are prepared with production in mind, accounting for printing methods, material surfaces, and structural folds to avoid surprises later.
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Once a physical sample arrives from manufacturing, we perform a thorough quality control check on color accuracy, print quality, and alignment.
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We share the sample with you for review and final approval, making adjustments as needed until it meets your standards.
Why Businesses Choose Vana for Packaging Production Management
Vana Specialty Packaging has managed production for brands across food, gifting, confections, and retail for over 25 years, building long-term relationships based on dependable execution. Clients choose us for production management because we turn approved designs into finished packaging without complications.
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We leverage long-term relationships with trusted manufacturers to deliver consistent, high-quality results across formats like custom rigid boxes, box towers, tins, tubes, and glass jars—partners often note that no other vendor matches our quality at the price.
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Proactive communication keeps your team informed every step, with regular status updates so you never have to chase progress or deal with surprises.
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We prioritize on-schedule delivery, respecting your launch timelines, promotions, or seasonal deadlines, which clients describe as a key reason they’ve stayed with us for 10–20+ years.
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Many long-standing partners return because our hands-on management provides reliability and peace of mind, allowing them to focus on their business while we handle production details effectively.
See Our Custom Packaging Work
“It’s been a pleasure working with Vana Specialty Packaging over the past 15 years. The company has excellent customer service and has always been willing to go the extra mile to get the job done.”
Becky J. Betty, Director of Sales & Merchandising
The Fruit Company
Partner since 2005
“We have partnered with Vana Packaging since 2003. We regularly look for competitive bids on pricing, but no other company compares to the quality and costs we get from Vana. More importantly, they are an absolute pleasure to work with. They respond immediately and constantly bring us new and innovative packaging ideas to try. They are my favorite partner to work with!”
Kim Schmidt (Jones), VP of Gifting & Licensing
Famous Brands International / Mrs. Fields Cookies
Partner since 2003
“Vana Specialty Packaging has been a great business partner for the last 10 years. They are creative, price competitive, have excellent customer service and are always trying to find ways to update and improve my business from year to year. An ideal vendor.“
Lisa Consani, VP and General Manager
Hickory Farms
Partner since 2010
“Vana Specialty Packaging has consistently been one of the best vendors we’ve ever worked with! The entire team is truly professional and they are a long-standing partner in our business. We can always rely on VSP for exceptional quality, outstanding service, and a fair price. I would not hesitate to give them my highest recommendation!”
David Kravetz, Co-founder
Fairytale Brownies
Partner since 2010
“We have worked with VSP for many years and continue to work with them because we love how convenient it is for us! VSP offers us support from design to delivering it to our doors, while keeping pricing competitive.”
Sam Kowalczyk, Senior Product Manager
Affy Tapple L.L.C. / Mrs. Prindables
Partner since 2010
“Vana has been an exceptional partner to Wine.com. Their innovative gift boxes have elevated our assortment and transformed our gifting business. They consistently deliver on quality, creativity, and collaboration. A true standout in the space.”
Laurie Coyle, Senior Director, Merchandising & Corporate Sales
Wine.com
“Working with the Vana team, specifically Ralph, on our premium secondary packaging needs was such a positive experience. From initial collaboration in the ideation phase, to quality checks after production run, and every step in between, we felt we were in the best of hands and working with individuals who really cared about our project and had the expertise and resources to bring our vision and premium packaging dreams to life. I could not recommend Ralph and the Vana team more!”
Jackie Galarza, Director of Procurement & Supply Chain
Spirits Investment Partners
“In an industry that so easily becomes commoditized, Rich and his team stand out by fostering true partnership. Their service is exceptional and it has been a pleasure working with them over the years.”
Brandon Weimer, Founder
Brandini Toffee
Ready to Discuss Your Graphic Design Needs?
Contact us today to share your project details or schedule a no-obligation call. We’ll review your brand guidelines, discuss how graphic design integrates with your packaging goals, and outline the next steps.